SEO & Content Specialist

About the Role

Search is still one of the most powerful channels for sustainable growth — and at SnabbPass we take it seriously. As our SEO & Content Specialist you'll own organic strategy for multiple client accounts, executing both technical optimisations and editorial content plans that move rankings and drive meaningful traffic.

What You'll Do

• Conduct comprehensive SEO audits (technical, on-page, backlink profile)
• Develop and execute keyword strategies aligned with client business goals
• Create and manage editorial content calendars
• Write or edit SEO-optimised blog posts, landing pages and product copy
• Monitor performance in Google Search Console, GA4 and Ahrefs/Semrush
• Report findings and progress to clients in a clear, non-technical way

What We're Looking For

• 2+ years of hands-on SEO experience — agency or in-house
• Proficiency with Google Search Console and at least one major SEO tool (Ahrefs, Semrush, Moz)
• Solid understanding of technical SEO — crawlability, schema markup, Core Web Vitals
• Excellent writing skills in English (Swedish content writing is a strong plus)
• Analytical mindset with the ability to translate data into actionable recommendations

Nice to Have

• Experience with Next.js or similar modern web frameworks from an SEO perspective
• Familiarity with structured data / JSON-LD
• Link-building or digital PR experience
• Background in copywriting or content marketing